Welcome to the Wish Merchant Blog!

A place for Wish merchants to learn more about selling and succeeding on Wish.

How To Optimize Photos for Wish

A good product photo can help increase impressions and sales. Shoppers are hesitant to hit “add to cart” when all they have to go on is a single blurry photo. High-quality photos that accurately represent the product can excite shoppers and give them peace of mind before making a purchase.

Webinar: California's Proposition 65

Supporting and protecting our merchant community is one of our top priorities here at Wish. Whether it’s providing quality benefits through the Wish Standards program or sharing important information about marketplace regulations, Wish is working on your behalf to help ensure you can do business on our platform in as compliant a manner as possible.

Partnership Spotlight: CedCommerce

Wish continually partners with other forward-thinking companies to make selling easier and more rewarding for our merchants. In our Partnership Spotlight series, we highlight these companies and how they help empower Wish merchants to do their very best. Today, we’re focusing on CedCommerce.

Wish’s Support for Our Ukraine-based Merchants

During the extremely difficult times in recent weeks, Wish remains committed to our merchants in Ukraine. Merchants’ safety and well-being are top of mind for us, and we have taken swift actions to lessen our Ukraine-based merchants’ concerns and stress around their Wish businesses.

Webinar: Getting Ahead of EPR Regulations

Last month, Wish co-hosted a webinar with the Landbell Group, a trusted Professional Responsibility Organization (PRO) in Europe. The purpose of the webinar was to explain and address Extended Producer Responsibility (EPR), and how to make sure merchants are prepared to continue selling into certain European countries with the new regulations.

Debunking Wish Myths

There are so many different myths out there about selling on Wish. We’ve heard them all:

Let’s Talk Merchant Fraud Protection

At Wish, protecting our merchant community is one of our highest priorities. That’s why we employ an experienced team to proactively prevent fraud on the Wish platform. While you might already know about the protections we have in place for buyers, we also have protections in place for merchants.

Wish Focuses on Growth Markets

As part of Wish’s long-term commitment to helping our merchants succeed, it is essential that we foster growth in markets where we are best positioned to help merchants thrive. As we aim to cultivate merchant success within key markets, it is necessary to shift focus away from markets where we believe the return on both merchant and Wish effort is suboptimal.

Invite-Only Merchant Sign-Ups

Building both customer and merchant trust is very important to us at Wish; that’s why we launched our Wish Standards program late last year. As we continue to strengthen both merchant and customer confidence, we are temporarily changing the account sign-up process for new merchants.

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